Beauty buys on a budget

Posted by on Mar 18, 2009


We often associate higher price with higher quality. With makeup it’s not necessarily the case. It’s easy to be lulled into expensive purchases by sophisticated marketing campaigns, and dismiss cheaper products available at supermarkets and pharmacies.

Given the financial strain that everyone’s feeling, we should be rushing to replace our expensive products with their cheaper counterparts.  But we’re not. Part of the problem is that we don’t know when cheap means value and when cheap means inferior.

Pharmacy stocked makeup lines offer very good options for eye shadows, blushes, mascaras and lipsticks. Provided you’re willing to explore the ten or so different brands using the testers alone, and without a counter makeup artist, you can purchase a well formulated product for a fraction of the price. Where you’ll be limited is with foundations and concealers. If your skin tone isn’t a ‘common shade’ in their limited range, chances are you will be dissatisfied with what’s available at the lower end.